One of the most powerful tools available to help media companies maintain a competitive edge is SAP—an enterprise resource planning (ERP) solution that offers comprehensive, scalable, and real-time capabilities to manage everything from content distribution and customer engagement to financial operations and analytics. SAP for the Media Industry is helping media companies navigate these complexities, streamline operations, and discover new growth opportunities.
This article explores SAP solutions for the media and entertainment industry and highlights how it empowers organizations to improve overall performance and efficiency.
What is SAP for the Media Industry?
SAP Media, Sports, and Entertainment software offers a comprehensive suite of software solutions that help media companies manage critical business processes, including content production, distribution, data visualization, customer relationship management, and more. This paves the way for sustainable business model innovation and personalized media experiences over time.
As the demand for accurate personalization and detailed content grows, sports, media, and entertainment companies are looking to modern AI solutions to meet customer expectations and improve service. SAP’s cloud solutions allow personalized fan interactions, direct-to-consumer media creation, actionable AI-driven insights, and streamlined financial management across business units.
Top User Benefits of SAP for Media Industry
- Gain a comprehensive understanding of consumer expectations to improve content revenue and overall profitability
- Minimize content production expenses
- Customize content investments to maximize ROI
- Facilitate quick decision-making in a competitive landscape
- Empower fast-paced team development and adaptable business models
Key Features for Every Industry
Let’s take a look at some of the key features SAP has to offer media and entertainment businesses:
Finance and revenue management
Pre-configured cloud ERP solution
Improve agility, optimize core processes, and boost service and product quality with intuitive, cloud-based ERP functionality.
Rights and royalty management
Protect personalized content and boost revenue by consolidating intellectual property management and monetization features.
Revenue and billing innovation management
Create personalized subscription models, pay-per-use options, and bundled billing to improve recurring revenue and foster customer loyalty.
Performance management and profitability
Leverage in-depth profit and cost analysis to gain comprehensive data insights, facilitate strategic direction, and accelerate critical operations.
Customer and fan experience
E-commerce sales
Deliver custom offers for top fans, streamline customer interactions, and optimize purchasing activities for better online sales performance.
Ticketing
Utilize SAP’s custom and scalable ticketing solution to manage and accelerate the ticketing process.
POS management
Deliver seamless purchasing experiences with POS software that integrates directly with back-end inventory and financial management systems.
Engagement management
Leverage AI-powered insights and data visualizations to improve fan loyalty, create personalized interactions, and boost the customer experience.
Artificial intelligence
Generative AI for roles involving customer interaction
Improve customer service by empowering service, sales, and e-commerce teams with contextual and proactive AI.
Digital assistant
Transform how users interact with SAP solutions to improve the speed of work, quality of outcomes, and overall insights.
Sport performance analytics
Intelligent player and team data
Utilize accurate analytics to improve team performance, simplify operations, and promote data-driven decision-making.
Data management
Streamline your data ecosystem by uniting SAP and third-party data sources, integrating core business processes, and enabling self-service capabilities.
Data-based decision-making
Encourage enterprise-wide, integrated analytics and operational planning to deliver trusted data and improve decision-making across business units.
GROW with SAP
Global media companies can leverage the SAP GROW platform to accelerate content creation, distribution, and project management. GROW with SAP provides pre-configured cloud ERP functionalities to empower entertainment and media companies to streamline core business processes and improve service.
Top Benefits of GROW with SAP
- Leverage advanced automation tools to enable digital models and drive business growth
- Implement cloud ERP solutions to promote best practices and ensure consistent and efficient business processes
- Gain complete visibility and control over projects, resources, and finances
- Upgrade legacy technology that no longer meets the demands of your evolving business objectives
How We Can Help
From tackling complex implementation or integration tasks to managing internal communications across teams or identifying key improvement areas across your current SAP landscape, Surety Systems can help.
Our senior-level, US-based SAP consultants have the functional knowledge and experience to handle your critical project needs and ensure your internal teams are prepared for long-term innovation and improvement.
Contact Us
Are you interested in learning how our client-focused SAP consulting services can help your organization maximize your investments? Contact us today.
